Bringing Your Story to Life, One Episode at a Time.
From concept through post-production, we make each episode unforgettable.
Who We Are
Our Founders and Collective The 32 Collective emerged from a shared vision between founders Christine and Joe, who met while freelancing in Vietnam. They set out to create the definitive space for businesses, personal brands, coaches, and creatives to have their essential messages heard and amplified. Our services cover the full spectrum of modern media production, from end-to-end podcast production and precision video/audio editing to strategic launch support and viral-ready short-form content. We are specialists in crafting media that is impossible to ignore.
As a boutique agency, we curate a small but mighty team of branding pros, editors, and creatives, ensuring you only work with the very best talent. Christine leads with her extensive marketing expertise, while Joe provides the crucial technical direction. This fusion of strategy and technical mastery is why we are uniquely positioned to protect and elevate your unique voice.
We go beyond mere execution to deliver enduring impact.
Mission
At The 32 Collective, our mission is to amplify the voices of businesses, personal brands, coaches, and creatives through powerful podcast production and purposeful content. We blend storytelling, technical precision, and heart to craft media that cuts through the noise. With honesty, transparency, and a genuine passion for our clients' visions, we don’t just help you share your message — we make it impossible to ignore.
Vision
We envision a world where every meaningful voice is heard, celebrated, and elevated. Through expert collaboration, creative excellence, and a deeply human approach, The 32 Collective strives to be the go-to partner for thought leaders and change-makers ready to leave a lasting impact through media that matters.
Christine Murtagh
Christine Murtagh is the co-founder of The 32 Collective bringing together years of hands-on experience in digital marketing, content strategy, and brand storytelling - all rooted in a bold decision to design life and business on her own terms.
Originally from Belfast, Christine’s career has taken her across the globe — from classrooms in Thailand and Vietnam to campaign strategy for major brands like Argento, Stena Line, and Let’s Go Hydro. But it was stepping into the online business world that changed everything. She built her Virtual Assistant and coaching business from the ground up, helping business owners grow through powerful social media, content, and podcasts.
Christine believes podcasting isn’t just about recording — it’s about building influence, creating evergreen content, and connecting deeply with your audience. Whether it’s launching a new show, producing standout episodes, or repurposing content to fuel your marketing funnel, she brings a marketer’s brain and a creative’s eye to every project.
Her mission? Help founders, creators, and thought leaders get seen, heard, and remembered.
What We Stand For
We’re not just a production studio — we’re your creative partners.
Here’s what drives us:
Honesty & Transparency
Honesty & Transparency – No fluff, just facts.
Creative Integrity
Creative Integrity – Your message, your way.
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Real Relationships
Creative Integrity – Your message, your way.
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Fun Along the Way
Fun Along the Way – Because great work should feel great, too.